Difference between Pharma marketing and Pharma advertising

Understanding the difference between Pharma marketing and Pharma advertising is crucial for anyone in the pharmaceutical industry. Though they approach and serve quite different purposes, Pharma marketing and Pharma advertising sound

Importance of Pharmaceutical Marketing

In the ever-evolving field of healthcare, pharmaceutical marketing plays a crucial role in bridging the gap between groundbreaking medical discoveries and the patients who need them most. This essay delves

What is Pharmaceutical marketing?

Pharmaceutical marketing involves promoting pharmaceutical products and brands in highly regulated environments. The aim is to increase awareness, loyalty, and demand for pharmaceutical products and brands. To influence healthcare professionals

Medikon India Partners with Medical Device Manufacturers

IntroductionMedical devices have become revolutionary in the ever-evolving healthcare landscape, where every life is precious, and every ailment demands precise attention. These ingenious gadgets, from intricate implantable devices to handheld